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Promasidor Reaffirms Commitment to Women Empowerment on International Women’s Day

Salient Times Online by Salient Times Online
March 8, 2026
in Business
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Promasidor Reaffirms Commitment to Women Empowerment on International Women’s Day
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…Says inclusive leadership key to innovation, economic growth
 
….Highlights role of women across its value chain

 

Promasidor Nigeria has reaffirmed its commitment to gender-inclusive leadership and the empowerment of women as it joined the global community to commemorate the 2026 International Women’s Day.

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The company made the commitment while celebrating the resilience, achievements and transformative contributions of women under this year’s theme, “Give to Gain.”

In a statement issued to mark the occasion, Promasidor described the theme as a reflection of its philosophy of building impact through shared opportunities and inclusive leadership.

The company noted that women play a critical role across its value chain, from professionals within its corporate structure to distributors, retailers and community partners who strengthen its nationwide operations.

According to the company, women are not only contributors to its growth but key drivers of innovation, operational excellence and long-term sustainability.

Promasidor stated that female professionals within the organisation continue to shape strategy, lead with vision and unlock new possibilities in the business environment.

The company also acknowledged the important role women play as entrepreneurs and decision-makers who influence household purchasing decisions and support business growth.

Speaking on the significance of the day, the Chief Executive Officer of Promasidor Nigeria, François Gillet, emphasised the transformative power of inclusion in national development.

He said women must be recognised not merely as participants but as drivers of meaningful transformation across societies and economies.

According to him, sustainable growth can only be achieved when opportunities are shared and inclusive systems are built to support everyone.

“Women are not just participants in development; they are drivers of transformation. At Promasidor, we believe sustainable growth is built on shared opportunity,” Gillet said.

He added that through access to opportunities, mentorship and leadership pathways, institutions can become stronger while communities grow more resilient.

Gillet also noted that the company remains committed to supporting initiatives that promote the professional growth of women within and outside the organisation.

He further described the “Give to Gain” message as a call for sustained action rather than a symbolic theme for celebration.

The company explained that empowering women is both a moral responsibility and a strategic necessity that strengthens innovation and business performance.

Promasidor also acknowledged the role of women as mothers, caregivers and entrepreneurs who continue to support its products across Nigerian households.

According to the firm, their trust and loyalty remain central to its continued growth and nationwide presence.

As one of Nigeria’s leading food and beverage companies, Promasidor said it will continue to leverage the strength of its brands including Cowbell, Loya, Miksi, Top Tea, Onga, Twisco and Kremela to create positive social impact.

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The company added that it is committed to promoting gender-inclusive leadership, supporting female entrepreneurs within its distribution network and advancing workplace policies that encourage work-life balance and productivity.

Promasidor also reiterated its focus on community initiatives aimed at empowering women and supporting the development of girls across Nigeria.

The organisation maintained that investing in women produces measurable returns not only for businesses but also for communities and national economies.

It added that as a responsible corporate citizen, it remains committed to global best practices in innovation, quality and sustainable development.

Promasidor concluded that empowering women ultimately leads to stronger institutions, inclusive workplaces and thriving communities.

The company therefore urged stakeholders across sectors to continue supporting initiatives that promote equality, opportunity and leadership for women.

Tags: Promasidor Nigeria
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